Fashion Booklet
Rol: Photographer & Graphic Designer
Description: Rediscover Yourself is a project for The North Face, focused on editorial design, typography, and visual storytelling. The goal was to explore how layout, imagery, and structure can communicate the brand’s identity. This project is a conceptual work.
Blue Mountain tri-fold brochure
Rol: Graphic Designer
Description: This tri-fold brochure was designed for Blue Mountain to promote summer camp packages for kids. The piece communicates key information in a clear and engaging way, using vibrant colors, playful typography, and dynamic layouts to appeal to both children and parents while reflecting the energy and excitement of summer activities.
Magic Corners Passport
Rol: Graphic designer
Description: Magical Corners passport is a fun way for users to discover hidden gems around the city of Toronto. By visiting different shops, cafes and galleries and other local businesses, participants collect stamps in their passport. As users collect more stamps, they can redeem them for exclusive products, discounts and much more.
Kleenex Campaign
Rol: Photographer and designer
Description: Kleenex tissues are gentle on the skin, ideal for various uses such as wiping away tears, cleaning up spills, or managing allergies.
The idea was to developed three pieces as part of conceptual work. The final pictures are in black and white to emphasize in the emotions because the key message was “Kleenex is there for you, whether it’s a happy moment or a sad one”.
Countdown posts
Rol: Graphic designer
Description: Countdown Posts for Humber Hawks Nation Instagram. Humber Hawks Nation is a community of fans of the Humber College Hawks collegiate sports teams.
Posts were made in Photoshop with photographs of the Humber basketball team.
Images from Diego Guillen
Toronto Zoo Campaign
Rol: Graphic designer
Description: The Toronto Zoo is a place to immerse yourself in a world full of adventurous activities. “Are you ready for a wild summer adventure?” question were used to reaffirm what the public sees or interprets that the animals are ready and occupying the city. The idea for this campaign was crating three main pieces as part of conceptual work.
Ikea Campaign
Rol: Graphic designer
Description: Image composition for Ikea. The following piece was developed as part of conceptual work.
The images and mock ups used are from Pexels.
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